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New Name, Same Trusted Capabilities: Emerson Network Power Rebrands as Vertiv in Australia and New Zealand

April 12, 2017

Sydney, Australia – Vertiv, formerly Emerson Network Power, today officially launched under its new branding in Australia and New Zealand. Vertiv is the new name, but the company is still an established global industry leader. It’s a trusted partner for the operators in data centres, communication networks and commercial and industrial facilities, and one with newfound speed, focus and flexibility as a standalone company.

Vertiv in Australia and New Zealand will build on the broad portfolio of product and service offerings for power, thermal and IT management capabilities it previously offered as Emerson Network Power, including its industry-leading  flagship brands ASCO®, Chloride®, Liebert®, NetSure™ and Trellis™.

This launch follows the global campaign to rebrand Vertiv as a standalone company, after the completion of the sale to Platinum Equity. 

Anand Sanghi, president, Asia, Vertiv, said of the rebrand: “We have a rich and proud history here in the region and now with the launch of Vertiv, we look forward to serving our customers with greater agility and focus. Our deep understanding of data centres, communication networks, and industrial and commercial facilities coupled with our innovative products, solutions and service network sets us apart as Vertiv.”

Robert Linsdell, managing director of Vertiv in Australia and New Zealand, revealed that they will continue to tap into growing opportunities in the data centre/collocation, banking, government and manufacturing industries.

“What sets us apart is we are not just into the business of data centres. Vertiv has deep expertise and a breadth of solutions for industrial facilities and telecommunication networks as well,” Linsdell added.

In addition, Vertiv will also focus on the growing opportunities in edge computing. 

“We are now seeing the growing criticality of edge of network applications across diverse industries, from banking to healthcare and even in government facilities,” said Linsdell. “The ‘edge’ requires organisations to rethink their overall approach when it comes to managing their infrastructure and we are in a unique position to provide our customers the infrastructure they require. With our micro data centres and turnkey data centres built with intelligent monitoring capabilities, we are well-positioned to support our customers in this growing market.”

 

About Vertiv
Vertiv designs, builds and services critical infrastructure that enables vital applications for data centres, communication networks and commercial and industrial facilities. Formerly Emerson Network Power, Vertiv supports today’s growing mobile and cloud computing markets with a portfolio of power, thermal and infrastructure management solutions including the ASCO®, Chloride®, Liebert®, NetSure™ and Trellis™ brands. Sales in fiscal 2016 were $4.4 billion. For more information, visit VertivCo.com.

CONTACT
Katrina Tirante
T +6326203600 Ext 7666
E Katrina.Tirante@vertivco.com

Jacqueline Hart
T +61298059510
EJacqueline.Hart@vertivco.com

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